T0 / Tools

Working tools · Built on the data we use for clients

Run your ownnumbers first.

These tools use the same benchmark data we plan client accounts with. No email gates, no locked results. If a tool tells you our services are a bad idea for your business right now, believe it; that answer is the point.

Updated July 2026
Ad Spend Projection Calculator
Six questions about your business, then a projection for Google, Meta, and TikTok: costs, breakeven, a six-month ramp, and a straight verdict on whether ads make sense for you yet. Runs on July 2026 benchmark data, and every assumption is editable.
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Updated July 2026
Lead Cost Calculator
Four inputs give you the most you can afford to pay for a lead, plotted against what leads sell for in your industry. Benchmark bands for 20 service verticals, a page tuned to each trade, and an honest verdict when the economics say wait.
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More tools land here as we build them.